Tagged Branding
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ROBOTlove Apparel Tags
I had the opportunity to pair with Minneapolis-based design store ROBOTlove and make tags for their apparel. To do this I take graphic elements from their identity and pair it with pattern making and photography. The statement "love where you.." are part of the particular message that we were trying to communicate. The idea
was to appeal to people that enjoy making their lives more beautiful with the high quality designer things sold at the store.The shop was a well known home to designer vinyl, toys, clothing, art books, prints, and a number of other goods. Pop Surrealism makes its home in stores like these.
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© Alexa Thoen 2008-2012
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